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Fred Aldous Newsletter

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Terms and Privacy Policy

Privacy Policy

Current Version. Last Updated: 16-05-2018

We treat all your personal information with strict confidence (although in certain circumstances we share some of your information with 3rd parties which will be explained in detail). Your data is kept secure by us, on our server, and we comply with all current GDPR data protection legislation.

Who we are and how to contact us 

Fred Aldous Ltd 
37 Lever Street 
M1 1LW

Lawful Basis For Data Control & Processing

The personal data we collect, hold and process about you is based on the premise of both “legitimate Interest” and "contractual obligation". These are the lawful bases on which we collect and process your personal data. 

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What Personal Data Do We Collect

When you shop on this Website, you’ll need to input Personal Information such as your name, e-mail address, billing address, delivery address, telephone number, product selections, credit card or other payment information and a password.

We may also collect information about where you are on the internet (eg the URL you came from, IP address, domain types like and .com), your browser type, the country where your computer is located, the pages of our website that were viewed during your visit, and any search terms that you entered on our website. We may collect this information even if you do not register with us.

You should be aware that this site is being monitored and may capture information about your visit that will help us improve the quality of our service.

When you create an account or place an order on this website you will be given the option to receive information from us by email, about products, promotions or special offers which we run periodically.

In the event that you do not wish to be contacted for such purposes, ensure that you don’t tick any email marketing sign up checkboxes. We’ll never automatically sign you up to our marketing lists. You may unsubscribe from our marketing list at any time by following the unsubscribe link in any of our emails or by telephoning us on 01612364224 or via email:

We will not release your Personal Information to any company outside of Fred Aldous Ltd for mailing or marketing purposes unless you have given your prior permission.

Be aware that if requested by the police or a government authority investigating suspected illegal activities to provide your Personal Information and /or User Information, we are entitled do so.

Our website contains links to third party websites operating their own terms and conditions and privacy policies. Fred Aldous Ltd is not responsible for the policies of any linked third party sites we advise that you check out the privacy conditions of any other websites you visit.

Cookies are used on the website and stored locally on your own browser. More info on cookies can be found here

What We Use Your Data For

  • Processing your orders.
  • For statistical or survey purposes.
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  • To serve website content to you.
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  • Fraud prevention.
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  • Direct Marketing.
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  • Remarketing Ads.
    Read More

Purposes for which we will use your personal data

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.


Type of data

Lawful basis for processing including basis of legitimate interest

To register you as a new customer

(a) Identity

(b) Contact

(a) Performance of a contract with you

(b) Necessary for our legitimate interests (to keep our records up to date)

To process and deliver your order including:

Manage payments, fees and charges


(a) Identity

(b) Contact

(c) Transaction

(d) Marketing and Communications

Performance of a contract with you


To manage our relationship with you which will include:

(a) Notifying you about changes to our terms or privacy policy

(b) Asking you to leave a review or take a survey

(a) Identity

(b) Contact

(c) Profile

(d) Marketing and Communications

(a) Performance of a contract with you

(b) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)

To enable you to partake in a prize draw, competition or complete a survey

(a) Identity

(b) Contact

(c) Profile

(d) Usage

(e) Marketing and Communications

(a) Performance of a contract with you

(b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business)

To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) 

(a) Identity

(b) Contact

(c) Technical

Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise)


To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you

(a) Identity

(b) Contact

(c) Profile

(d) Usage

(e) Marketing and Communications

(f) Technical

Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)

To use data analytics to improve our website, products/services, marketing, customer relationships and experiences

(a) Technical

(b) Usage

Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)

To make suggestions and recommendations to you about goods or services that may be of interest to you

(a) Identity

(b) Contact

(c) Technical

(d) Usage

(e) Profile

Necessary for our legitimate interests (to develop our products/services and grow our business)

Viewing, Changing Or Removing Your Data

You have the right to see, edit or delete any personal data we hold about you. To obtain a copy of the personal information we hold about you, please write to us at Fred Aldous Ltd 37 Lever Street Manchester M1 1LW. Please note that we reserve the right to charge a fee of up to £10 for any excessively large or repetitive requests.

3rd Parties

To allow successful and efficient running of our website we integrate with several third party apps and in some cases may share or allow access to your personal data. We have made the necessary checks to ensure all third parties comply with relevant data protection legislation.

We never allow access to your data to third parties for any marketing purposes or never allow them to contact you unless it’s the Royal Mail or DPD who may need to contact you when delivering goods that you have ordered from our website.

Examples of 3rd parties who we may share your data with:

Click the names above to see relevant privacy info for the 3rd parties we associate with and may share some of your data with. 

Fred Aldous Ltd may add and or remove third party integrations at any time to assist with the day to day running of the business and in the process of fulfilling any obligations we have with you as a customer or user of our website. If any updates or changes impact on your rights under GDPR legislation we'll inform you at the point the change is made.

Data Retention

Fred Aldous Ltd will retain your personal data for as long as you maintain an account or as needed to provide you the services we offer. We will also retain and use your personal data as necessary to comply with our legal obligations, resolve disputes, and enforce any agreements relating to our services. If you sign up to our mailing list(s) we will retain your data until you unsubscribe or have a period of inactivity.

Your Right To Lodge A Complaint 

You have the right to complain to the data protection supervisory authority and you can do so here: This applies if you feel that we have mishandled your data in anyway that was not outlined in this privacy statement. You can also complain directly to us at

Policy with Respect to Children

Our website is not directed to individuals under the age of 16, and we request that individuals under 16 not provide Personal Information to us. If we learn that we have collected the Personal Information from a child under 16, we will take steps to delete the information as soon as possible. If you are aware of a user under the age of 16 using our website or app, please contact us at

General Terms and Conditions

If you continue to browse and use this website, you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern Fred Aldous relationship with you in relation to this website. If you disagree with any part of these terms and conditions, please refrain from using our website.

The term ‘Fred Aldous’ or ‘Fred Aldous Ltd’ or ‘us’ or ‘we’ refers to the owner of the website whose registered office is 37 Lever Street, Manchester M1 1LW.

Our company registration number is 419523. The term ‘you’ refers to the user or viewer of our website.

The use of this website is subject to the following terms of use: Content displayed on this website is for your general information and use only. It is subject to change without prior notice.

This website uses cookies to monitor browsing preferences. If you do allow cookies to be used, personal information may be stored by us for use by us and only us. more about cookies

We will never ever give or sell any of your information to other companies or persons. Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose.

You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.

Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.

This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction or re-use is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions. All trademarks reproduced in this website, which are not the property of, or licensed to the operator, are acknowledged on the website.

Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence. From time to time, this website may also include links to other websites. These links are provided for your information/convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s). Your use of this website and any dispute arising out of such use of the website is subject to the laws of England, Northern Ireland, Scotland and Wales.